NGT Can Help You With
Using NGT, casinos can better understand how marketing is driving play, spend, and loyalty. Using NGT's machine learning, sports betting companies and casinos can help identify which players to market to, what offer works best, and what the impact of those offers will be. This helps optimize marketing dollars to measure offer response, understand customer behavior, and stay ahead of the competition.
Sports gambling is a rapidly expanding gaming option that is being legalized across the U.S., including daily fantasy sports. NGT can help identify the optimal lines for games based on both team strength and likely behavior, forecast the amount likely to be gambled for a given event, and identify those players who show skill rather than luck in their bets.
Explore how NGT can serve your business
We're bringing the NGT Platform to market with leading consumer brands.
How It Works
Our in-house data, engineering, account management, creative, and editorial teams work with you to set up, launch, and optimize your campaigns using machine learning technology.
Built to drive and deliver
Capable of serving the most in-demand areas for rideshare and middle- and last-mile goods delivery.
Ready to scale
With operations on the Moon and Mars, we are set to scale at any rate imaginable.
AI Use Cases in Gaming
Because the casino and gaming industry is unlike any other, the AI and machine learning use cases are unique. From ensuring that a player does not cheat (and get away with it) to optimizing a casino floor with ROI in mind, to using AI in video games, companies across the industry can rely on enterprise AI to glean actionable insights from their data.
Understanding when a patron is likely to play next, how much they will play, and if they'll use their offers allows casinos to better focus their marketing efforts. By using an end-to-end AI Cloud platform, gaming companies can make targeted marketing decisions — offering the right deal at the right time to the right audience in order to drive maximum spend at the establishment.
UAI can help gaming companies build models that detect cheating by quickly and automatically identifying suspicious behavior by either players or employees. This enables security teams to flag the behavior for further investigation.
Many rule-based systems for identifying money laundering generate too many false positives, wasting time by investigating legitimate behavior. Predictive models can help minimize these false positives and focus resources on actual money laundering cases that need immediate attention, both internal and external.
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